Designing for Accessibility

Nathan Ellis

May 15, 2023

As a Senior UI/UX Designer, my work has always been driven by the goal of creating intuitive, enjoyable, and efficient user experiences.

Over the years, I've come to realize that truly exceptional design isn't just about aesthetics or usability—it's about ensuring that everyone, regardless of their abilities, can access and navigate digital experiences with ease. Designing for accessibility is no longer a "nice-to-have"; it's an essential part of creating inclusive, effective designs.

What is Accessibility in Design?

Accessibility in UI/UX design refers to the practice of creating digital products that are usable by individuals with various disabilities, such as visual, auditory, motor, and cognitive impairments. It involves making sure that all users, regardless of their physical or cognitive abilities, can fully engage with your product. This can include everything from providing alternative text for images to designing easy-to-navigate interfaces for users with limited mobility.

Why Accessibility Matters

There are several reasons why accessibility is so important. First and foremost, it's about providing equal access to information and digital services for all users. According to the World Health Organization, over 1 billion people worldwide live with some form of disability, meaning a significant portion of your audience may face challenges when interacting with poorly designed digital products.

Beyond the ethical responsibility, accessibility also impacts business outcomes. Many countries have legislation that requires websites and apps to meet specific accessibility standards (e.g., the Americans with Disabilities Act in the U.S. or the European Accessibility Act in the EU). Failing to meet these standards can result in lawsuits, fines, and a tarnished reputation. Moreover, accessible design often leads to better overall usability for everyone, not just those with disabilities, which can enhance user satisfaction and engagement.

Key Principles of Accessible Design

As a senior designer, I follow a few core principles when working on accessibility:

  1. Perceivable: Information and user interface components must be presented to users in ways they can perceive. This means ensuring that text alternatives are provided for non-text content, such as images and videos. It also means considering color contrast and font size for users with visual impairments.

  2. Operable: User interface elements must be operable by all users. This includes designing for keyboard navigation, making buttons large enough to click, and ensuring that interactive elements are clearly identifiable. It's also crucial to consider users with limited motor skills who may rely on assistive technologies, such as voice commands or switches.

  3. Understandable: The information and operation of the user interface must be understandable. This means writing clear and concise text, providing helpful error messages, and ensuring that the user flow is logical and easy to follow. It also involves designing forms and instructions that are easy to comprehend for users with cognitive impairments.

  4. Robust: Content must be robust enough to work across a wide range of devices, browsers, and assistive technologies. This means testing your designs on multiple platforms and ensuring that they remain functional and accessible under different conditions.

Tools and Techniques for Designing Accessible Experiences

As a Senior UI/UX Designer, I've gathered several tools and techniques over the years to help make my designs more accessible:

  1. Color Contrast Tools: Tools like the WebAIM Contrast Checker help ensure that text has sufficient contrast against its background, which is critical for users with visual impairments like color blindness.

  2. Screen Reader Testing: Testing designs with screen readers like JAWS or NVDA allows me to understand how blind or visually impaired users will interact with my product. This ensures that all content is readable and navigable without relying on sight.

  3. Keyboard Navigation: I prioritize ensuring that my designs are fully navigable with a keyboard. This includes logical tab orders, visible focus states, and ensuring that interactive elements like forms and buttons are easily accessible without a mouse.

  4. Alt Text for Images and Videos: Adding descriptive alt text to images and providing captions or transcripts for videos ensures that users with visual or auditory impairments can still access the information.

  5. Accessible Forms: I make sure that forms are designed with clarity, providing proper field labels, error messages, and instructions. This is particularly important for users with cognitive disabilities.

  6. Responsive and Adaptive Design: Responsive design ensures that digital products work well on any device, including smartphones and tablets, which is especially helpful for users with mobility impairments who may use specialized hardware.

Challenges in Accessibility Design

Designing for accessibility comes with its own set of challenges. One of the biggest hurdles is the lack of awareness and understanding of accessibility among designers, developers, and stakeholders. There are often misconceptions that making a design accessible means compromising on aesthetics or functionality. However, accessibility can and should be integrated seamlessly into the design process without sacrificing the overall user experience.

Another challenge is the complexity of testing for accessibility. There is no one-size-fits-all solution, as users have different needs and rely on a variety of assistive technologies. Testing across diverse user groups and platforms is crucial, but it can be time-consuming and resource-intensive. Fortunately, advancements in accessibility testing tools have made this process easier, but it still requires a dedicated effort.

The Role of a Senior UI/UX Designer in Accessibility

As a Senior UI/UX Designer, my role goes beyond just creating accessible designs—I’m also responsible for advocating for accessibility throughout the design and development process. This means educating stakeholders, collaborating with developers, and ensuring that accessibility is prioritized from the very beginning of a project.

I work closely with my team to conduct accessibility audits, provide feedback, and ensure that accessibility guidelines and standards are followed. It’s important to remember that accessibility isn’t just a box to check at the end of the design process—it should be integrated at every stage, from wireframes to high-fidelity prototypes and beyond.

Conclusion

Designing for accessibility is an ongoing journey, not a one-time task. As designers, we have a responsibility to ensure that our digital products are usable by everyone, regardless of their abilities. By prioritizing accessibility in our design process, we not only create more inclusive and equitable experiences but also foster stronger relationships with a diverse user base.

As a Senior UI/UX Designer, I strive to incorporate accessibility into every project I work on. It’s a rewarding challenge that, when done right, results in better user experiences for everyone.

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Black and white portrait of a man with a beard and glasses

Nathan Ellis

Senior UI UX Designer, Visual Designer

Contact

Complete the form or contact me directly. Expect a response within 24 hours.

© Copyright 2025. All rights Reserved.

Black and white portrait of a man with a beard and glasses

Nathan Ellis

Senior UI UX Designer, Visual Designer

Contact

Complete the form or contact me directly. Expect a response within 24 hours.

© Copyright 2025. All rights Reserved.